Boom and bust: the three marketing trends driving Victoria's Secret's success

Lingerie as a category is booming and Victoria's Secret is leading the way by tapping into the trends shaping the shopping habits of today's female consumers, says Louise Flett, co-founder of strategy and research unit Inkling London.

Three ways to 'plan at the speed of culture' and reach teen audiences

M4D Seasonal Release Collection by Management for Design - Issuu

Sometimes Big Ideas Need a Little Help

John Lewis and Cadbury show off first brand results on Instagram

Victoria's Secret takes bra-fitting service on tour

How Victoria's Secret is balancing its rebrand with its history

Victoria's Secret Rebrand: Insights & Lessons From a Billion-Dollar Loss

Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth: 9781591391234: McGrath, Rita Gunther, Macmillan, Ian C.: Books

Marketbusters: 40 Strategic Moves That Drive Exceptional Business Growth

Three ways to 'plan at the speed of culture' and reach teen audiences

Swimwear Market Trends, Size, Segments, Analysis, Growth Report 2024-2033

The Genuis Marketing Strategy of Victoria's Real Secret May Surprise You, by Roger A. Reid, Ph.D., ILLUMINATION-Curated